Identifying as a B corporation is a means to openly declare one’s commitment to the success of both shareholders and stakeholders. Having a distinct identity can assist businesses in communicating their values to customers, which is especially useful when they are claiming an identity that differs from the norm.
Benefits of Certification
For businesses becoming a B Corp means attracting more employees, improving their company and finding power as a community.
Lead a Movement
Bcorps set the gold standard for good business and inspire a race to the top, creating performance standards and legal structures being used by thousands of other businesses around the world.
Build relationships
When your company certifies as a B Corporation, you join a community of business leaders who share your belief that business can solve social and environmental problems.
Connect online, meet in person at events, or build client and vendor relationships within a powerful community of practice.
Attract talent
More and more of the workforce makes decisions about where to work based on the positive impact their work creates and how well an employer treat their team.
There’s no better way to attract and engage mission-aligned talent than to verify your values with B Corp Certification.
Improve Impact
Maintaining B Corp Certification through the B Impact Assessment is a powerful mechanism to help your company set goals for improvement, create more positive social and environmental impact, and track performance over time.
Amplify voice
The third-party validation that comes with B Corp Certification helps your company stand out and stand by your mission. The B Corp seal on a product, website, sales materials or business card instantly communicates that a company is a verified leader when it comes to positive impact.
Protect mission
Make sure your company is built on a solid legal foundation for the long term. The B Corp legal framework helps you protect your mission through capital raises and leadership changes and gives more flexibility when evaluating potential sale and liquidity options.